Our Story

In 2020, Rugged Pilot Coffee was started by a disabled Army veteran as an opportunity to help a fellow aviator.

What started as a local coffee brand in Arizona quickly grew into an aviation lifestyle brand and we went national with our products in 2021.

In 2022, we started offering franchises nationally. We have franchises in Florida, Texas, Arizona and a couple more states on the way!

In 2023, we have completely re-branded to Rugged Pilot, opened several franchise locations in the U.S. and are in the process of building a new drive through coffee shop, roastery and pilot store at KPRC (Prescott, AZ) airport. We will be located across the street from Embry Riddle's flightline, and we hope to host our grand opening in March of 2024. 

We are now offering custom printed aviation and veteran themed apparel, fresh roasted, small batch craft coffee, aviation and airplane gear and custom products. 

In late 2023, we will be opening our online pilot store, offering very competitive pricing on aviation essentials. 

Stay tuned as we continue moving forward and please reach out and let us know what you would like to see in the future...... 

Larry Curell, Founder & CEO